GTM Automation
B2B marketing analytics pipeline
High-throughput ingestion and attribution backend for B2B marketing — handling billions of events per month with sub-minute freshness.
Go ClickHouse Kafka Kubernetes
The problem. Marketing teams need to answer “which channel actually drove this pipeline” across web, product, and CRM signals — in near real-time.
What we build. An event backbone that survives 10× traffic spikes, attribution logic that tolerates late-arriving data, and a query layer cheap enough to power self-serve dashboards.
Scope of past engagements
- Multi-touch attribution across web, product, ads, and CRM
- Sub-minute end-to-end latency at multi-billion-event scale
- Cost-per-query within an order of magnitude of raw storage
This engagement is described in generic terms. Specific clients, metrics, and internal system names are intentionally withheld.